• Virtual reality as a tool for promoting reading via enhanced narrative absorption and empathy

    Author(s):
    Katalin Bálint, Federico Pianzola (see profile) , Jessica Weller
    Date:
    2020
    Group(s):
    Digital Humanists
    Subject(s):
    Virtual reality, Reading, Comparative media studies, Empathy, Fiction, Transportation
    Item Type:
    Article
    Tag(s):
    narrative absorption, empirical literary studies
    Permanent URL:
    http://dx.doi.org/10.17613/ycbp-gf70
    Abstract:
    Reading fiction is beneficial for various social skills, although reading has become less and less popular with younger generations. This study investigated whether reading a chapter of a fictional story in virtual reality (VR) can make the reading experience more appealing and increase intention to read the story further. A between-subject experiment (N = 83) was conducted to compare the effect of a printed book and a VR reading environment on narrative absorption, empathy with fictional characters, and intention to read. The results show that VR enhances intention to read, via a serial mediation of transportation into the story world and affective empathy. These findings indicate that VR can be effectively exploited for promoting reading.
    Metadata:
    Published as:
    Journal article    
    Status:
    Published
    Last Updated:
    4 months ago
    License:
    All Rights Reserved
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