• “Watch Your Language!”: Word Choice in Library Website Usability

    Author(s):
    Roger Gillis (see profile)
    Date:
    2017
    Group(s):
    Library & Information Science
    Subject(s):
    Library and information science, Library science, Usability, User experience
    Item Type:
    Article
    Tag(s):
    Library websites
    Permanent URL:
    http://dx.doi.org/10.17613/M63775V0D
    Abstract:
    Many academic libraries conduct extensive user studies when redesigning their websites, considering characteristics such as design features, information architecture, and link and information placement. One of the less studied aspects impacting library website usability is choice of language. This article presents the results of a usability study conducted at a small Canadian academic library that assessed the impact of word choice on user interactions with its library website. The author provides an overview of the relevant literature and explores the role that word choice, especially on a library website’s home page, can play in user experience.
    Metadata:
    Published as:
    Journal article    
    Status:
    Published
    Last Updated:
    5 months ago
    License:
    Attribution-NonCommercial-NoDerivatives
    Share this:

    Downloads

    Item Name:pdf rgillis-partnershipjournal-watchyourlanguage.pdf
     Download View in browser
    Activity: Downloads: 76