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  • Analyzing Relationship between Innovation Strategies and Performance of Newspaper Firms in North and Central India

    Editor(s):
    Jyotirmaya Patnaik (see profile)
    Date:
    2019
    Group(s):
    Communication Studies, Digital Humanists, Electronic Literature, Feminist Humanities, Information Ecosystems
    Subject(s):
    Indian literature, Mass media and war, Digital media, Journalism
    Item Type:
    Article
    Tag(s):
    Financial performance, marketing innovation, market performance, newspaper firms, product innovation, Media and conflict, New media, Art journaling
    Search term matches:
    Tag
    ... product innovation ...
    Full Text
    ... . The innovation strategies analyzed here are product innovation, marketing innovation, and societal marketing ...

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  • Author
    • Jyotirmaya Patnaik 1X
  • Group
    • Communication Studies 1X
    • Digital Humanists 1X
    • Electronic Literature 1X
    • Feminist Humanities 1X
    • Information Ecosystems 1X
    • more>>
  • Subject
    • Mass media and war 1X
    • Digital media 1X
    • Indian literature 1X
    • Journalism 1X
    • more>>
  • Item Type
    • Article 1X
  • Date
    • 2019 1X
  • File Type
    • Text 1X
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