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• ДОСЛІДЖЕННЯ МАРКЕТИНГОВОЇ КОМУНІКАЦІЇ СПОРТИВНИХ БРЕНДІВ

  Author(s):

  Maksym Gorikhovskyi (see profile) , Alina Horihovska, Valerik Oganesyan

  Date:

  2021

  Item Type:

  Article

  Tag(s):

  Adidas, advertising companies, corporate policy, marketing communications, Nike, sports brand, world leaders, рекламні кампанії, світові лідери, спортивний бренд

  Search term matches:

  Tag

  ... marketing communications ...

  
  

• Communication strategies in the new economy: the case studies of Wallapop, Westwing and Fotocasa

  Editor(s):

  VIVAT Academia (see profile)

  Date:

  2019

  Item Type:

  Article

  Tag(s):

  integrated marketing communication - new economy - advertising - public relations - digital marketing - growth hacking - communication strategy - 360 communication

  Search term matches:

  Tag

  ... integrated marketing communication - new economy - advertising - public relations - digital ...

  Full Text

  ... strategy 360º, heir to the integrated marketing communication approach, the article describes ...

  
  

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